CRM for Manufacturing
Stop letting shop-floor data sit in silos. Bridge the gap between your production line and your sales pipeline with a CRM customised by enable.services to manage complex dealer networks, track multi-stage deals, and integrate seamlessly with your ERP.
Other manufacturers that already love our CRM services
Hurdles we help you overcome
Manufacturing is complex, but your software shouldn’t make it harder. Here is how we turn your biggest operational headaches into streamlined workflows.
"Our sales pipeline and ERP don't talk to each other."
"We can't forecast demand, leading to stockouts or excess inventory."
"We’re losing deals because quotes take days to turn around."
Key CRM features for manufacturing
Centralise customer data, order histories, and service requests
Integrating your ERP with CRM
No matter if your company uses NetSuite, Epicor or a different ERP, enable.services builds bespoke CRM systems that integrate seamlessly with your current ERP. But how does this connection benefit you?
Real-time sales pipeline visibility
Rather than relying on manually created reports, management teams can access real-time dashboards for a clearer understanding of performance across the business, enabling them to make informed decisions.
Automate key processes
Automating processes and removing manual handovers between systems, such as quote building, improves turnaround times as well as overall efficiency.
Free up time for high-value activities
With much of the routine work happening in the background, your team can focus on being more proactive rather than spending time on admin tasks.
Save on ERP seats
By connecting your ERP to your CRM, customer-facing teams still get 360-degree visibility into key ERP information, saving on expensive ERP seat costs.
Case study
Geosynthetics unified their CRM and ERP
Geosynthetics was dealing with disconnected CRM and ERP systems, limited visibility across the business, and a restrictive platform that made it difficult to access the information they needed. Now they have a streamlined way of working with automated processes and accelerated turnaround times.
CRM partner
Why choose enable.services
What started in 2004 as a CRM-focused consultancy has grown into enable.services, a specialist in CRM and ERP integrations for manufacturers across the UK.
We build tailored solutions for even the most complex requirements, and also connect CRMs with accounting systems, marketing tools, and other business applications to create seamless, connected operations.
- 20+ Years of CRM Experience
- 15+ Mastered ERP Integrations
- Award-winning CRM Implementors
- Honest Advisory Approach
CRM services built around your manufacturing business
Award-winning CRM services tailored to your business, not boxed by a product.
Helpdesk Support
Explore our Manufacturing CRM software
We partner with SugarAI, EspoCRM, and Halo, ensuring we can point our customers to the best CRM solution for their unique needs.
Leading UK manufacturers are already seeing results
“What would have taken me one hour to put on six orders now takes three minutes with a CRM and ERP integration”.
"By eliminating four to five hours of weekly manual quote costing per salesperson, we saved around £34,000 a year in labour costs”.
"We've reduced our quote turnaround down to 14 days with our ERP integration".
Manufacturing CRM blogs
Why you need a CRM in the manufacturing industry
Learn why you need a CRM in the manufacturing industry to centralise customer data and manage your processes.
Key benefits of CRM and ERP integration
Integrate your CRM and ERP systems to streamline your workflow, save costs and centralise all your data.
How CRM software is used in manufacturing
From supply chain management to production planning, we highlight the key features of a manufacturing CRM.
Frequently asked questions
What is the difference between a manufacturing ERP and a CRM?
A manufacturing ERP (Enterprise Resource Planning) manages back-end operations like inventory, production scheduling, bill of materials (BOM), and shipping. A CRM (Customer Relationship Management) manages front-end growth, such as customer relationships, sales pipelines, distributor networks, and RFQs. While an ERP tracks what you have already made or sold, a CRM tracks the opportunities you are trying to win. Integrating the two ensures sales reps don’t promise lead times or pricing that the factory floor cannot support.
Can a CRM integrate with our existing manufacturing ERP (like Epicor, Netsuite, or SAP)?
Yes. Modern manufacturing CRMs are designed to integrate bidirectionally with major ERP systems, including NetSuite, Syspro, SAP, Microsoft Dynamics, and Epicor. This integration allows your sales team to view real-time credit limits, order histories, and stock levels inside the CRM, while automatically pushing won quotes into the ERP as live production orders, eliminating manual double entry and costly data errors.
What is a CRM implementation partner and why do you need one?
A CRM implementation partner (such as enable.services) is a team of specialised consultants, developers, and project managers who configure, integrate, and deploy your CRM system to fit your specific business needs.
While software vendors sell you the licenses, they rarely configure the system for your unique workflows.
As a manufacturer, you need an implementation partner because:
- Connecting a CRM to a complex ERP database is highly technical. A partner ensures data flows smoothly between systems.
- The biggest risk to any software rollout is that your team refuse to use it. A partner like enable.services handles change management, customised training sessions, and post-go-live support to ensure teams actually adopt the system.
Need help finding a CRM solution for your manufacturing business?
enable.services are CRM implementation experts and developers. We're here to help your manufacturing company find the right solution to manage every aspect of your business.