We are excited to announce that Mautic 2. 16 beta has been released and includes many enhancements and bug-fixes!
What does this awesome update include?
Mautic 3 is the next major update for Mautic, the world's only open-source marketing automation software! For the last few years, Mautic has only been releasing minor updates on the 2.x branch. The stable version of this release will be in February.
Mautic 3 is a rebase of the code supported by full-time developers at Acquia, as well as open-source contributors from the Mautic community. The new version of Mautic will require a minimum of PHP 7.2.21 and MySQL 5.7.
Mautic is an Open Source Marketing Automation software. It has an extensive set of features and enables Marketing Professionals to do their work with ease, solving the pressing problems for engaging new clients.
The Mautic Community has been re-launched! Yay! You can get to it by going to: https://forum.mautic.org.
The Mautic Community: That’s you!
The Mautic community is not an abstract animal. It is everyone who
It gives me great pleasure to share that we have just re-launched the Mautic community forums at https://forum.mautic.org.
As many of you will know, most of the forums were disabled due to extreme levels of spam experienced in the past, combined with a lack of resources to deal with the problem. Forums are an important place for the community to discuss topics, find help with problems, and to share ideas for the Mautic project, so having them offline has caused significant disruption.
With the emergence of the experience economy, we are now competing for consumer attention and preference based on the experience we create. Customer experience is the lynchpin to create real differentiation and sustained defensibility.
Two big buzzwords we continue to hear floating around marketing teams are “personalisation” and “dynamic content.” As a marketer, I’ve definitely been guilty at times of using these terms interchangeably or misusing them altogether depending on who my audience is (marketers vs. sales vs. IT). However, these words are more than buzz; they’re essential pillars needed to drive better engagement and execute impactful marketing campaigns. And, now that I’m at Mautic, I don’t mix these terms up anymore because we have a very specific definition and application for each of them.