definition

Business Intelligence (BI)

Business Intelligence (BI) is using data to understand what’s happening in a business and to make better decisions.

👉 Example: If sales go down, BI can show which products aren’t selling well, what customers are buying instead, and where to put more marketing focus.

VIDEO EXAMPLE

Sales Intelligence Software

Sales Intelligence software like sales-i helps businesses turn data into actionable insights, showing which customers to target, which deals need attention, and how sales performance can improve. In this video, Joe, the Sales Director, walks you through how to use sales-i, demonstrating its key features and showing how it makes managing leads, tracking opportunities, and boosting sales much easier.