Customer-Centric Marketing: A Marketer’s Guide to Smarter Engagement

Thanks for joining the conversation! This workbook is your practical companion to Sam Parnell’s talk on Customer-Centric Marketing, a space where strategy meets bravery. Inside, you’ll find worksheets, examples, and the Marketing Periodic Table: a framework designed to help you test ideas, push creative boundaries, and make every message more human, measurable, and meaningful.