CUPERTINO, California – August 13, 2019 – SugarCRM Inc.®, the company that helps organisations deliver exceptional customer experiences, today announced the addition of John Donaldson as Chief Financial Officer, reporting to Sugar CEO, Craig Charlton. Donaldson brings to Sugar more than twenty years of financial management and investment banking experience.
“We’re excited to bring John’s wealth of experience to the executive team to help Sugar continue its accelerated growth strategy,” said Charlton. “He’s an entrepreneurial and transformational finance and operations executive with strong private equity network, capital raising and M&A negotiation skills.”
Donaldson has extensive experience leading and growing successful private equity-backed businesses, and most recently held the role of CFO at Togetherwork Holdings, the leader in group management software and payments. At Sugar, he’ll lead the finance, accounting and human resources teams and provide strategic recommendations to the CEO and other members of the executive management team.
“I’m energised to join the team at Sugar, a company that is experiencing significant, industry-changing growth and charting the path for Customer Experience (CX) through its bold vision,” said Donaldson. “I look forward to driving a disciplined growth approach to realise the opportunities ahead.”
Prior to his role at Togetherwork, Donaldson was CFO of Community Investors, an association management software platform, and helped lead the firm through a sale to CIP Capital. He has also held CFO roles at ALPS Holdings and Northstar Exchange Corporation. Donaldson holds an MBA in Finance and Marketing from the University of Chicago Booth School of Business and a BA from Bucknell University.
SugarCRM is a customer experience management leader enabling businesses to create profitable customer relationships by delivering highly relevant, personalised experiences throughout the customer journey. We empower companies to strengthen existing customer relationships, create new ones through actionable insights and intelligent automation and better understand the customer every stage of the journey. This enables businesses to accelerate demand generation, grow revenue, deliver superior customer care and increase loyalty. Our easy-to-use, intuitive platform makes customer experience management easy and accessible for everyone, allowing marketing, sales and services professionals to focus on high-impact, value-adding activities that create customers for life.
Based in Silicon Valley, SugarCRM is backed by Accel-KKR. More than 2 million individuals in over 120 countries rely on SugarCRM.
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